About Us

Team

Brian Lee

Co-Founder

Brian, General Partner of Flavor Thing, and CEO and Co-Founder of Righteous Eats, is a first-generation YouTuber and YouTube talent manager, bringing extensive experience as a seasoned media executive, content creator, and serial entrepreneur. Following his successful exit of Knocksteady to Maker Studios in 2011, Brian assumed leadership roles at Maker Music Network and Maker's commerce division, contributing to the company's $675 million acquisition by the Walt Disney Company in 2014. After a brief hiatus, Brian served as Group Nine's Executive Vice President of Commerce in 2019, overseeing initiatives in licensing, experiential, and direct-to-consumer for household brands like Thrillist, NowThis, PopSugar, and The Dodo.

Jaeki Cho

Co-Founder

A digital creator and wearer of multiple hats. Jaeki Cho is from New York City and the host & co-founder of Righteous Eats, whose mission is to champion POC-owned small businesses, entrepreneurs and cultures from around the world. Before becoming a full-time creator, he co-produced the feature documentary 'Bad Rap' starring Awkwafina, was an editor at XXL magazine, and co-founded the streetwear boutique Alumni in Flushing, Queens. He was born in South Korea, spent his elementary school years in Nanjing, China and came of age in the United States.

Advisory Board

Julia Moonves

   

A media industry veteran and entrepreneur, Julia is currently the SVP of Advertising Sales & Brand Partnerships at pocket.watch, a Los Angeles-based kids and family entertainment studio working with the most popular Gen Alpha YouTube creators in the world. Previously, Julia joined Maker Studios in 2011 to lead audience development for the Entertainment vertical, working with large creators in the music, comedy, food, animation, and travel categories. After Maker’s acquisition by the Walt Disney Company in 2014, Julia co-founded a digital media company in New York before joining pocket.watch, where she’s worked with household brands such as Mattel, Kraft Heinz, Hasbro, Netflix, and Paramount.

Sam Corrao Clanon

   

Sam is the Director of Content at Snapchat, helming Snap's content businesses globally across UGC, Premium & Original Content, News, Sports, and the Snap Map. His teams are responsible for setting and executing the vision for how content is created and consumed by Snapchat's global community of creators, partners, and audiences. Prior to joining Snap, he was the founding Head of Content Strategy & Insights at TikTok. Sam led the cross-functional team responsible for setting both the tactical and long term content strategy at TikTok, launching strategic initiatives, overseeing content operations, and developing original programming. Prior to his career in media, Sam worked as a derivatives trader at Morgan Stanley. He is a graduate of Stanford University, magna cum laude, and earned a JD from Harvard Law School cum laude.